Margaret J. Naumes
(Peggy)
Margaret Naumes, Ph.D., is a senior lecturer in Management at the Whittemore School of Business and Economics at the University of New Hampshire, where she teaches courses in Business, Government & Society and Strategic Management. She received a BA in Economics from Connecticut College, an MA and PhD in Economics from Stanford University, and an MBA from Clark University. Her research interests include social entrepreneurship, managerial decision making, and ethics. Her interest in case writing began with instructor’s manuals for the cases in her husband’s strategy textbooks. She is the editor of The CASE Journal, an electronic journal published by the CASE Association.
She has lectured and led workshops on case writing throughout the U.S. and in Europe and Asia, and has been a frequent panelist in Case Critique Colloquia. She is the co-author of The Art and Craft of Case Writing (M.E. Sharpe, 2006), now in its second edition, and cases published in the Case Research Journal and elsewhere. She was the co-recipient of the Curtis E. Tate Jr. Outstanding Case Writer Award in 2002, co-recipient of the Emerson Award for the Outstanding Case in Business Ethics in 2003, and co-recipient of the Gold Award for the best case as presented at the 2004 North American Case Research Association meeting. She is a Fellow of the CASE Association.